TheOptical Brighteners Marketis projected to grow from USD 1.0 Billion to USD 2.0 Billion at the Compound Annual Growth Rate (CAGR) of 7.5%. Optical brightening agents, also known as fluorescent brightening agents, are chemicals used in the production of fibers, adhesives, inks, and detergents. They absorb light in the ultraviolet and violet light of the electric spectrum and give light to the blue area.
Leading growth factors identified in the Optical Brighteners Market are the textile and clothing industry, the growing demand for non-perishable lighting, and the growing demand for care products. Applications for optical brightening agents have extended to the security sector as well. Banknotes and labels now have fluorescence to distinguish between fake notes. Growth in the field of laundry and cleaning is another key factor in increasing the demand for optical brighteners, as they have high cleaning properties and can be used as a laundry detergent. Optical brighteners are also used in color correction or lightening cosmetics such as shampoos, conditioners, and eye makeup products. The increase in demand for cosmetic products due to lifestyle changes is also a major factor that is expected to further the demand for optical brighteners. Increased product consumption in coated, as well as unpainted paper products will also play a major role in furthering their demand. Growth in industries such as chemicals, paper, and textiles contributes to high demand for the product and this trend is expected to continue during the forecast period. The fall in oil prices has resulted in volatile commodity prices and market volatility. Retailers and users of optical illumination have seen a decline in genes as a result of this trend. Growing applications in the printing and photography industries is a huge opportunity in the Optical Brighteners Market. It has been observed that printing companies use paper-based materials during production. Lighteners help absorbs ultraviolet light and emit similarities that make the paper look white.
The limit of the applications will challenge the producers and may affect the purchase patterns. Eye-catching health risks, such as skin allergies and eye irritation, are estimated to affect the global Optical Brighteners Market during the forecast period. In addition, the declining paper industry worldwide due to the growing use of smart technologies that include laptops, tablets, smartphones, etc. is expected to disrupt the overall need for optical illumination during forecasting.
Stilbene, coumarin, diphenyl pyrazoline, and others are the main chemical compounds of visible light found in the global light market. Others include dicarboxylic acid and cinnamic acid. The stilbene component plays a major role in the market, as it emits blue rays and provides effective light to fabrics. Stilbene chemicals are very popular with optical brightener manufacturers. Based on regional analysis, the Global Optical Brighteners Market is divided into North America, Europe, Asia Pacific, and worldwide.
Europe is estimated to maintain its dominance in the global market during the forecast period, led by an increase in demand for textile glosses, cosmetics, and cosmetic products. Rapid industrial development coupled with the proliferation of paper and textile industries in developing countries such as India and China is expected to be a major factor in regional growth. In addition, widespread adoption of chemical optical brightening agents based on coumarin, stilbene, cinnamic acid, diphenyl pyrazoline, dicarboxylic acid, etc. has been noted in developing countries.
The major players in the Optical Brighteners Market include - BASF SE, Day-Glo Color Corp., Clariant AG, Huntsman International LLC, Eastman Chemical Company, Archroma Management LLC, Milliken & Company, Blankophor GmbH & Co. KG, MPI Chemie B.V., Rudolf GmbH, among others.