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Estimating the total addressable market size and forecast across different regions to identify opportunities for growth for businesses planning to expand their operations into new markets or segments.
The regional total addressable market (TAM) considers the total potential value of a market in a specific region. You can use it to get the answers to questions like “Where are those businesses?” How large are these businesses?, How is the market expanding?, Is there a new player in the market? Are their budgets significantly larger? & Where do you see the most development occurring?