Crowdfunding Market Size, Trends & Forecast (2023–2030)

Global Crowdfunding Market to Reach Nearly USD 66.72 Billion by 2030, Growing at a CAGR of 16.40%

The global Crowdfunding Market continues to scale new heights, driven by rapid technological advancements, expanding social media reach, and increasing investor appetite across diverse models—from reward-based to equity and debt channels. Vantage Market Research’s latest insights offer critical visibility into revenue, forecasted growth, segmentation trends, and competitive dynamics through 2035. Supplemented with recent industry developments, this release provides a comprehensive and forward-looking portrait of the market.

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Key Takeaways

2022 Revenue (Base Year for Forecast): Estimated at USD 19.49 billion.
2030 Forecast: approximately USD 66.72 billion by 2030.
Equity-based crowdfunding leads the market, offering startups and SMEs alternative financing and attracting retail as well as institutional investors.
Reward-based crowdfunding continues to dominate creative and technology-driven campaigns, fueling early product launches and consumer engagement.
North America remains the largest market, backed by strong platform presence (Kickstarter, GoFundMe) and favorable regulation, while Asia Pacific emerges as the fastest-growing region due to rising digital adoption.
Technological advancements, including AI-powered campaign analysis, flexible payment systems, and platform consolidation (e.g., Gamefound’s acquisition of Indiegogo), are reshaping the competitive landscape.
Healthcare, cultural, and product innovation sectors represent expanding application areas for crowdfunding, driven by community support and social media amplification.

Premium Insights

Social media continues to be a core driver, enabling broad exposure and mobilization of backers globally. Technological integrations—such as AI for project vetting, machine learning for predictive targeting, and payment flexibility—are enhancing accessibility and trust. Equity and debt models are solidifying, while newer entrants like Gamefound leverage niche specialization and merger strategies to amplify reach.

Market Size & Forecast

Revenue 2022: USD 1.45 billion.
Forecast 2030: USD 5.43 billion.
Projected CAGR (2023–2030): 16.40%.

The crowdfunding market is notably fragmented, with a few dominant platforms (Kickstarter, Indiegogo, GoFundMe) coexisting with niche players like Gamefound and RealCrowd. Models vary—reward-based caters to creative projects; equity and debt drive startup and business funding; donation channels support nonprofits. Regulatory frameworks (e.g., Regulation Crowdfunding) also play a critical role in shaping market access and investor confidence.

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Product Type Insights

The market is segmented into Reward-Based, Equity-Based, and Donation/Other Models. Equity-based crowdfunding currently dominates as investors seek ownership stakes in promising startups and SMEs, supported by regulatory frameworks like Regulation Crowdfunding. Reward-based models are widely used for creative and technology projects, enabling product validation before launch. Donation-based models, though smaller in revenue share, play a critical role in humanitarian and social initiatives, leveraging emotional appeal and community-driven support across global audiences.

End-user Applications Insights

Key application areas include Cultural, Technology, Product, Healthcare, and Others. The technology and product segments command a substantial share, as startups leverage crowdfunding for prototype validation and early consumer adoption. Cultural projects such as music, film, and arts gain visibility by connecting directly with global patrons. Healthcare applications span both charitable campaigns and early medical innovation funding. Emerging areas like real estate and social causes further diversify crowdfunding applications, expanding its role beyond traditional creative industries.

Regional Insights

North America Market Trends

Leading the global crowdfunding market, North America commands the highest revenue share due to strong platform dominance (Kickstarter, GoFundMe), regulatory clarity, and high internet penetration. Platforms benefit from investor trust, digital infrastructure, and an entrepreneurial culture. Debt-based and equity-based models thrive among both startups and creative projects, supported by early-adopter consumer behavior and institutional acceptance of crowdfunding as a viable capital channel.

Europe Market Trends

Europe holds significant share, with increasing adoption driven by alternative financing models and supportive frameworks across countries like the UK and Germany. Regulatory harmonization and investor awareness bolster equity and reward-based models. Crowdfunding often aligns with innovation and sustainability, with platforms supporting creative and impact-oriented campaigns. Cross-border potential is growing with unified EU policies.

Asia Pacific Market Trends

Asia Pacific is among the fastest-growing crowdfunding regions, powered by rising internet usage, mobile-first platforms, and expanding entrepreneurship in markets like China, India, and Southeast Asia. Crowdfunding aligns with government initiatives for digital inclusion and startup support. Local platforms tailor culturally relevant campaigns, enabling rapid adoption in product innovation and cultural sectors.

Latin America Market Trends

In Latin America, crowdfunding is emerging as a valuable financing tool amid limited traditional capital access. Reward and donation-based models are used for creative projects and social causes. Adoption is slower due to regulatory uncertainty and lower digital infrastructure, but increased smartphone penetration and cross-border platforms show expanding potential.

Middle East & Africa Market Trends

In MENA, crowdfunding is nascent but growing, combining donation drives for humanitarian causes with small-scale equity campaigns. Regulatory frameworks are developing, and platforms often serve niche cultural or social sectors. As digital finance infrastructure matures, regional adoption is expected to rise, driven by diaspora funding and NGOs.

Top Key Crowdfunding Companies

Kickstarter
Indiegogo
GoFundMe
Fundable
Crowdcube
SeedInvest Technology, LLC
Fundly
RealCrowd

These platforms span diverse models—from creative and donation-based (Kickstarter, Fundly) to equity/debt (SeedInvest, Crowdcube, Wefunder).

Recent Developments

Gamefound Acquires Indiegogo (July 2025)

Gamefound, a Poland-based crowdfunding platform specializing in tabletop games, announced acquisition of Indiegogo in July 2025. With 38 million users and nearly USD 3 billion raised since 2008, Indiegogo brings massive reach. Gamefound contributes advanced tech (mobile app, multilingual support, flexible pledge management). This merger creates a more user-friendly, tech-enabled ecosystem under unified leadership

Kickstarter Introduces “Pledge Over Time” & Platform Enhancements (2025)

In 2025, Kickstarter rolled out several new features: “Pledge Over Time” allows backers to pay in four installment payments, enabling support for larger campaigns. It also improved discoverability with smarter search filters, platform trust via risk flags and creator histories, and expanded tools in the creator dashboard—including pledge management, fulfillment add-ons, surveys, shipping, and tax support.

Crowdfunding Market Scope

This report is grounded in Vantage Market Research findings for segmentation by product type and end-user application, extended with forecasting data from Research and Markets, and incorporates regional, company, and trend insights up to mid-2025.

Market Dynamics

Drivers

The primary growth driver of the crowdfunding market is the rise of digital platforms and social media penetration. Platforms such as Kickstarter and Indiegogo empower entrepreneurs, artists, and startups to bypass traditional financing channels and directly engage global communities. The increasing use of AI and analytics enhances project visibility and trust, while mobile-first platforms improve accessibility. This democratization of funding, coupled with expanding investor awareness and regulatory support, continues to fuel rapid adoption worldwide.

Restraints

Despite strong growth, the market faces restraints from regulatory fragmentation, fraud risks, and campaign failures. Many countries lack harmonized legal frameworks, making equity and debt crowdfunding more complex. Backer trust can be eroded by unsuccessful projects, delays, or lack of transparency. Additionally, creators often underestimate the time and resources required for campaign management and fulfillment. These factors limit scaling potential, particularly in emerging markets where digital literacy and regulatory oversight are still developing.

Opportunities

The market presents significant opportunities through platform consolidation, innovation, and geographic expansion. The acquisition of Indiegogo by Gamefound demonstrates how mergers create stronger, more diverse ecosystems. Features like “Pledge Over Time” and integrated fulfillment tools enhance user experience and trust. Asia Pacific and Latin America represent untapped growth regions, driven by expanding internet access and entrepreneurial ecosystems. Integration with Web3, blockchain, and live commerce also offers new avenues for transparency, security, and innovative funding models.

Challenges

The crowdfunding ecosystem must address sustainability and trust challenges to achieve long-term growth. Many campaigns struggle with delayed product delivery, fulfillment issues, and misaligned expectations, which can reduce backer confidence. Cross-border legal complexities and taxation add operational hurdles for both platforms and creators. Additionally, the crowded market makes it increasingly difficult for campaigns to stand out. Ensuring accountability, improving due diligence, and enhancing platform transparency are crucial to overcoming these challenges.

Global Crowdfunding Market Segmentation

By Product Type: Reward-based, Equity-based, Donation/Others
By Application: Cultural, Technology, Product, Healthcare, Others
By Region: North America, Europe, Asia Pacific, Latin America, Middle East & Africa.